The Renewal :: An Interview with Intrigue Design & Decor

Before I get to my interview with Intrigue Design & Decor — the fab florists who will be doing all the flowers and decor for the renewal — you should know that I went dress shopping today!!!!! And, I said yes to the dress!!! It was such a fun day and I can’t wait to share it with you next week (hopefully)!!!!! Thanks to Flavia and her mom at Annapolis Formal for being so wonderful! And, thanks to my personal photographers — Liz and Ryan — from Elizabeth Ryan Photography for capturing all the moments. Finally, I want to thank Brittany and Kaitlin for being with me today and making it such a fun and fabulous day!

So, onto the goodness…Intrigue Design & Decor!!! I’ve known Sarah for so many years. I don’t know if she even remembers that she came over to my house YEARS ago when my twins were about two. At that time, she owned Historic Events and was meeting other vendors in the area. I clearly remember sitting in my den and chatting with her about all things weddings. Now, so many years later, I have grown to love working with Sarah (and Melissa – aka “the flower queen”). And, I can’t wait to see what they “cook up” for the renewal.

Sarah (left) & Melissa (right)
Photo by Hamilton Photography

If you don’t already know Intrigue, you need to! And, here is my interview with Sarah…

Q: I’ve known you for many years, so I know this story, but I don’t think everyone knows how you got into the “flower business”.  Can you share?
A: While running Historic Events Wedding Planning I saw a need for a high end Floral Design Firm that would think outside the box and have the ability to do everything from flowers to lighting and overall event styling. When the opportunity to build Intrigue was presented to me, I jumped at the idea of creating my own Floral Design Company using the knowledge I gained as a Wedding Planner.

Q: What makes Intrigue different from other floral design studios?
A: Intrigue customizes each event to our client’s specific style and personality.  By keeping up with design trends and new products across the globe we stay on the cutting edge of design style assuring that we have an endless flow of new ideas trend setting design concepts to help us create custom designs for our clients.

Q: What is your favorite flower and why?  And, now I want to know Melissa’s favorite flower too.
A: At heart I am a girly girl and I cannot resist blooms with layers of petals creating a ruffled feel. I am currently crushing on English Garden Roses.

Melissa is the party girl and tends to gravitate towards fun flowers with unique shapes and lines.  Most recently she was head over heels in love with Giant Oncidium Orchids shipped direct from Hawaii.

Q: And, know that I’ve mentioned her name, perhaps you should tell everyone a little bit about Melissa and the fabulous team you have!
A: Shortly after the launch of Intrigue I hired award winning floral designer Melissa Huston. Melissa’s expertise in floral design has lead her to design for the Philadelphia Flower Show, The Tournament of Roses Parade and winning numerous design competitions.

Q: Do you have a favorite style of wedding?  Vintage? Nautical? Modern?  Romantic?
A: My favorite style is Eco Chic.  I love using local growers, handmade products and recycled items to create events that are both stylish and eco-friendly.  I once heard Melissa say that her style could be defined as “Clever” as she is always on the lookout for new and interesting ways to re-purpose items in her design.

Q: What question should every bride ask their florist?
A.”Do you love what you do”?  It is vital that the designer responsible for bringing your wedding day to life not only loves their job, but, also loves the design he/she is creating for you.

Q: Are their any trends in bridal bouquets right now OR a trend you would like to see?
A: We are seeing an increase in cascading bouquets.  Bride’s are looking for bouquets with a bit of movement to complement their gowns.

Q: Do you have a favorite photo from one of your weddings?
A: Did you have to ask?   The photographer (Elizabeth Ryan Photography) truly captured the essence of the styled shoot.  This image is exactly as I remember seeing it in person. [Allison’s Note: this photo is from a shoot that Sarah and I did last year – Vintage Glam!  I LOVE this shoot, have pictures from it hanging on the walls in my studio and this photo is the first photo you will see when you walk into the doors of Intrigue.  By the way, for those that don’t know, the model in the photo is Kaitiln, my assembly queen!]

Q: Describe Intrigue Design & Décor in five words.
A: Stylish – Interesting – Unique – Clever – Wow

So there you have it! I’m so excited to have them aboard the “dream team”! Next week, it will be all about the dress!!

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